Coverage · I-81 / I-476
Truck Advertising in Philadelphia, PA
Strong Northeast Corridor coverage paired with NYC on the same run. We run I-81 / I-476 out of Rochester roughly 4 times a week — about 17 runs a month with your brand on the trailer.
- Corridor
- I-81 / I-476
- Runs / week
- 4
- Drive time
- 5h 30m
- Daily impressions
- 48,000–63,000
- Metro population
- 6.2M
The lane
How we cover Philadelphia
Routing
Trailers leave the Rochester yard and run I-81 / I-476 — a 5h 30m haul each way. Your ad works the whole corridor, not just the destination.
Frequency
About 4 one-way runs a week across the 5-truck fleet — roughly 17 exposures of your brand into this market every month.
Audience
48,000–63,000 estimated daily impressions while in-market, against a 6.2M metro.
The placements
What you can run on this lane
Rear Doors
Owns the windshield of every car queued behind the trailer — the longest dwell time of any surface.
$1,500 / truck / mo
One Side
53' × 9' of moving billboard alongside merging and passing traffic on the corridor.
$2,000 / truck / mo
Full Wrap
Both sides plus rear doors, with priority placement on our densest lanes.
$5,000 / truck / mo
Frequency and impression ranges are planning estimates based on typical fleet dispatch and DOT traffic counts along I-81 / I-476. Actual routing varies week to week.
Want Philadelphia on your route?
Tell us what you're promoting and we'll map the I-81 / I-476 runs, the placement and the impression math for Philadelphia on a 15-minute call.